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High-Voltage Newsletter

August 21 2014 High-Voltage

View in browserShare thisBest Email Newsletter Practices, Busting Content Marketing Myths, an Event Invite, The Reciprocation Rule, and more!
Email Newsletter Best Practices

MarketVolt client Aero Charter unveiled its new-and-improved email newsletter last week. The newsletter demonstrates many best practices for email newsletters so we wanted to share it with you.

Click here to read the blog post in which we describe some best practices for email newsletters and show how the Aero newsletter reflects those practices.

You also can click here to see a replay of one of our 5in25 webinars (5 marketing tips in 25 minutes): “Five Ways to Create the Perfect Email Newsletter.” In this webinar, we elaborate on newsletter best practices and describe the Aero newsletter in more detail. 

You’re Not Going to Believe Where People Like to Check Their Email

OK… the picture gives it away. But read on… A recent survey reveals that people check email compulsively. That’s good news for marketers. We discuss the survey in and share lessons learned for marketers in this post on our blog

Give to Get: How Hare Krishnas Practice the Reciprocation Rule

When someone gives you something valuable, you want to reciprocate. Hare Krishnas mastered these ideas when they solicited at airports. In the MarketVolt blog, we describe how the Krishnas did it and how their practices instruct marketers using Facebook, email and other marketing mediums today. Click here to read the post…


Strengthen Your Business with Email Marketing Strategies

Join MarketVolt’s VP of Sales, Pat Hawn, as he discusses email strategy to attract leads, market productively, and communicate effectively to accelerate your business

When: August 27, 2014 @ 11:45 AM
Where:
 Edison’s Entertainment Complex
2477 South State Route 157
Edwardsville, IL 62025

Click here for registration details to apply these growth tips to your business! 


In Case You Missed It: Replay of 5 Ways to Build Your Email List
Check out our upcoming webinars for powerful marketing ideas delivered at your desk! Visit 5in25.com to see the list!

Exclusively for our subscribers we’re offering a free webinar replay. We reveal five proven strategies and tactics to build your email list. Five powerful marketing ideas delivered in just 25 minutes. Click here to register for instant access to the webinar replay

Busting Content Marketing Myths

Content marketing has become a popular way of online communication. Strategies to grab the attention of readers vary quite a bit and questions continue to arise. We found a great article that addresses which content rules to ditch and which ones to keep. Here are some takeaways:Headlines don’t have to be shortDelivering email messages straight to inboxes worksThe more information you post, the more readers you will getTalk to your readers, not at them
Categories
High-Voltage Newsletter

August 5 2014 High-Voltage

View in browserShare thisMarketing Lessons from Dumb and Dumber, Kennelwood Tips on Email, New Social Media Platforms, and more!
Creative Email Uses From Kennelwood Pet Resorts

What is the first thing you would do if your furry friend went missing… panic and drive around your neighborhood? Our friends over at Kennelwood Pet Resorts have successfully been recovering pets via Email and Facebook for five years in the St. Louis-area.

“Mimi Alerts” is a free program provided to the community that Kennelwood created. It is used by Kennelwood to 1. locate the owner of a pet found wandering, and 2. help find a missing pet for owners who turn to Kennelwood. They use MarketVolt to create a descriptive email including a photo, and send it out to all of their clients and other contacts in the zip code where the pet was found/lost. Our friends at Kennelwood Pet Resorts are using email not only as a marketing tool, but as a tool to contribute to the community.

We dig deeper into Kennelwood’s brand enhancing strategy here on our blog…
Dumb and Dumber Content Advice 

When we think of the movie, Dumb and Dumber, we think about a certain audience that will laugh at it’s goofy humor. The writers knew exactly who to target, and created content to keep that audience entertained. The best practice is to deliver the right content at the right time, to the right people.
 
Click here to read more about how your business can benefit from these content tips…New Social Platforms to Check Out

Facebook, Twitter, LinkedIn, Pinterest,and Instagram are considered the most popular social media platforms. But as always, others are on the rise. For businesses, it is smart to try and find a new customer avenue that not everyone is taking.

Click here for list of up and coming platforms…


Using Content Calendars to Cure Your Headaches

Does your business struggle to make deadlines on content marketing? Instead of trying to do activities all at once, breaking up the time to write and the time to post can help divide up tasks and get them done on time. Schedule tasks ahead of time to ensure that you aren’t struggling last minute. 

Here’s a post on our blog about the best way to execute your content plan to get newsletters out the door. In Case You Missed It: Replay of 5 Ways to Build Your Email List

As a bonus for our email subscribers, we’re offering a free replay of our webinar.

We reveal five proven strategies and tactics to build your email list. Five powerful marketing ideas delivered in just 25 minutes. Click here to register for instant access to the webinar replay.

Visit 5in25.com for a list of upcoming webinars!
The St. Louis Zoo is Recognized as One of the Best in the World!

We are happy to congratulate our friends and beloved clients at the St. Louis Zoo for being named by Trip Advisor’s Travelers Choice Award as one of the Top 10 Zoos in the world! Check out where they rank