| The One Question You Must Ask in All Feedback Surveys When we survey our clients, we think carefully about not only what we’ll ask, but also about how we will digest the feedback. In most of our surveys, we say, “Please tell us why (or why you wouldn’t) recommend MarketVolt to others.” Why do we request this information, and why should you? We answer those questions here… |
Speaking of Surveys… Here are Some Tips Businesses that use surveys regularly will sell more, operate more efficiently and increase profits. But what should you ask and how should you process the responses? Check out our Seven Ways to Use Interactive Surveys to see some proven strategies and tactics that you can apply to your business. |
| Client Spotlight Les Landes Demonstrates How to Curate Content in An Email We were really impressed with an email we received from MarketVolt client Les Landes. We often encourage you to curate content — reference others’ works to make important points — rather than creating original content from scratch. His email is a great example of curated content. We share it on our blog and explain what we like about it. This ia must-reading for anyone who manages content strategy for your email marketing, social media or other campaigns. Read more… |
Free Business-Building Advice (Quickly Delivered) Have you resolved to grow your business this year? If so, our 5in25 webinar series can help. We reveal five powerful, proven marketing tips in just 25 minutes — for free. Check out 5in25.com for details. |
| UMSL Students Available to Help Non-Profits and StartupsOur friends at the UMSL Digital and Social Media Lab have a great offer for startups and non-profits in the St. Louis area: Students of digital and social media marketing are available to help businesses in a vartiety of ways. Services offered by the lab include, but are not limited to:Managing your social media content and pushes for the semesterHelping you build out a new or rework your current social media presence.Assessing your SEO including a competitive analysisHelping you implement a paid search campaignAssessing your current web traffic with insights and building of dashboard for monitoringSetting up Google Analytics and Web Master ToolsAssessing user experience across channels and devices based on marketing best practicesCreating a WordPress website or blogThey may also consider other projects if they fit current student skill sets. Click here for more information and to request assistance. |
Categories
When you put a “contact us” form on your web site, make sure you have a process to monitor and respond to submissions. That may seem like a no-brainer, but you may be surprised how often businesses let online visitors slip through the cracks. 
If you sell to small businesses and you haven’t been closing the sale, you might be pitching too hard. So says a survey of 401 small businesses from The Alternative Board that asked, “When evaluating a new product or service for your business, what is your biggest criticism of the information that you receive directly from the vendor?” 
Sorry… We’re just kidding about the aliens, but we wanted to get your attention with a headline inspired by the National Enquirer. Why? Because the Enquirer can reveal marketing secrets that might surprise you and help you grow your business. 
Our friends (and clients) at the Chesterfield Chamber of Commerce invite you to their third annual Casino and Game Night. Try your hand at blackjack or spend time in the arcade. Enjoy food, drink and networking. Have fun!