| Marketing Lessons from The Scene Where Larry David Tries to Kiss Kate Hudson  In the HBO movie Clear History, the main character, Nathan Flomm, mistakes a beautiful woman’s friendliness for love. When Nathan (played by Larry David) kisses Rhonda (played by Kate Hudson), she pushes him away and screams, “Are you crazy!?” Nathan can’t believe it. He was sure she wanted him. How humiliating!All of us who market small businesses have a little bit of Nathan Flomm inside of us. At one time or another, all of us misread the signals and try to close the deal too quickly with someone who is not yet qualified or interested. In this post on our blog, we dig deeper into the marketing lessons from Nathan’s romantic failures. Read more |
| Check Out Our New Web SIte We’re exited to announce that we’ve given our website a makeover! We decided to make things easier on you — better navigation, fewer words, more mobile-friendly, and lots of other improvements. We’ll be adding more content soon, including case studies. So check it out on your desktop computer and on your mobile devices. Then come back often to see what’s new. Click here to take a peak! If you have any comments and suggestions, please reply to this email. We’d be happy to hear from you. |
Closing Business with Zombies  Happy Halloween! In the spirit of the holiday, we’d like to share with you an unorthodox marketing strategy that got some attention.Through a personalized video and a zombie apocalypse survival kit sent to the offices of decision makers, an IT company was able to win over more business. This direct marketing tactic targeted those who were in the late stages of the buying cycle. The marketing director revealed that their success was attributed to smart content marketing built on intense research, analysis and creativity. Read More |
Want to Learn More About Digital Marketing?  PRSA (Public Relations Society of America) – St. Louis is having their annual Digital Communications Summit. The agenda includes a lineup of experts who will enlighten you with their knowledge of online marketing tactics that work. Our VP of Sales, Pat Hawn, is a featured speaker at 10:30 AM. Hear him talk about how to leverage online resources to get desired outcomes for your business!When: Friday, November 07, @ 9:00 AM to 3:00 PM Where: University of Missouri–St. Louis (Map) Registration is Required! |
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Zapier is a bridge that allows you to connect MarketVolt with customer relationship management (CRM) programs like Salesforce or Zoho, event management programs like EventBrite, survey tools like Survey Monkey, office suites like Google docs, and more.
…that’s exactly what MarketVolt President Tom Ruwitch will be doing at the St. Louis Business Expo on Wednesday, October 22, 12:30 – 1:20 p.m. 
This not-to-be-missed event is for small businesses in the area. We’re proud to be a sponsor again, and we’ll be there with a booth. Please visit us to discuss interactive marketing, learn more about MarketVolt and — most importantly — grab a piece of candy! 
Do you feel like you’re doing the same old things with email? There are still ways to innovate your email marketing style to get better results. Open communication to your audience might be the key you’re missing.