| Hi #First Name6892# Can you believe it’s February already? I hope you’re having a great winter and that 2017 is off to a great start. We’ve spent a lot of time this winter revamping some free resources on our website. You can find them all here. Or you can save time and click the links below. The links in this email take you directly to the downloadable / printable resource. (If you go through our website, you have to fill out a form to get each resource.) All of the resources are quick reads and offer tips you can apply immediately to help your marketing and communications programs… |
Seven Ways To Make Your Marketing Messages More Persuasive This report will reveal how to:Increase the ROI of your marketing efforts.Improve relations with clients and prospects.Add authority to your marketing messages.Download Seven Ways To Make Your Marketing Messages More Persuasive |
Nine Proven List Building Techniques This report will reveal how to:Increase the number of prospects who join your list.Raise the quality of your prospects.Integrate your email marketing and social media.Download Nine Proven List Building Techniques |
Seven Keys For Successfully Combining Direct Postal Mail And Email This report will reveal how to:Improve your mailing list.Personalize your marketing messages.Generally acquire and convert more leads.Download Seven Keys For Successfully Combining Direct Postal Mail And Email |
Eleven Essential Web Site Elements  This report will reveal how to:Improve the navigability of your web site.Increase traffic to your web site.Generate more leads.Improve your online brand image.Download Eleven Essential Web Site Elements |
Seven Tips To Help You Get More Referral This report will reveal how to:Generate more leads through referrals.Lower sales costs.Improve relations with current clients.Download Seven Tips To Help You Get More Referrals |
Ten Secrets To Write Subject Lines That Sell This report will reveal how to:Improve email open rates.Reduce opt-out spam complaint rates.Increase the number of emails forwarded.Generally improve the return on your email marketing investment.Download Ten Secrets To Write Subject Lines That Sell |
| Enjoy the free resources. As always, please email me or call if you have any questions or comments. Thanks.  Tom Ruwitch MarketVolt President/CEO |
The more you use your MarketVolt account, the longer your lists of mailings, characteristics and other items will get. It can be challenging to sort through those lists to find what you need — until now. 
We read lots of blog posts and articles about email marketing. The folks at Email on Acid recently published one that we think is great because it echoes the marketing lesson we think is most important. 
How often should you send marketing emails? I hear this question often from small business people, most of whom say they’re worried about annoying subscribers with too many emails.
Watch your inbox for invitations to our Next Level Email Marketing events — live and online sessions designed to help you master new strategies, tactics and skills to take your campaigns to the next level. 
We hope you enjoyed the holiday season and wish you great success in 2016. 
Google Analytics is a great, free tool you can use to track traffic on your web site. If you haven’t deployed Analytics on your site, we recommend you do so soon.
We used to think one could never sell ice to an Eskimo. “Why would an Eskimo need ice?” we thought. We don’t want to be those slick, sleazy salesmen who convince people to buy something they don’t need.
We’ll show you how to use the internet to achieve your fundraising goals without busting your budget or making your head spin. 
Did you notice the Santa symbol we placed in the subject line for this email? We hope it caught your eye. 
You’ve probably already been working on your social media strategy for the holiday season. But, if you are behind in getting it kicked off, our friends at Hootsuite have an excellent resource to create a social media holiday campaign that keeps on giving. 
So…after thoroughly milking the holiday season theme in this newsletter, we want to remind you that holidays and seasonal changes can be great hooks for marketers at all times — not just in November or December. 
You’ve probably already been working on your social media strategy for the holiday season. But, if you are behind in getting it kicked off, our friends at Hootsuite have an excellent resource to creat a social media holiday campaign that keeps on giving. 
Seth Godin is among the most respected internet marketing experts on the planet. So when he speaks, we listen. That’s why we were so happy to hear Godin, the father of permission marketing, endorse email marketing in a big way during a recent interview. Referring to email, Godin said, “I think showing up in a trusted way, regularly is priceless.” He said this when asked why he prefers to “stick with” email, rather than relying on social media to promote his products and services.
You probably can tell if your web site is “mobile friendly” just by looking at it. But in some cases, a site that looks mobile-friendly may not be mobile-friendly, according to the authority that matters most — Google. 
Speaking of web sites and Google, we’re big fans of Will Hanke and his firm Red Canoe Media. When it comes to search engine optimization, Will really knows his stuff. 
That’s how long it takes subscribers to decide if they are willing to open your email.
We were glad to see a new study that underscores a marketing idea we share often: If you want to build your email list, offer free content in exchange for an address.
Have you resolved to grow your business this year? If so, our 5in25 webinar series can help. We reveal five powerful, proven marketing tips in just 25 minutes — for free.