| Hello: Here’s the latest edition of MarketVolt’s Monday Mash-up. We’ll kick off every week with this quick collection of tips, recommendations, observations and other interesting, valuable stuff. – Tom |
| Monday, November 12, 2018 MarketVolt’s Monday Mash-Up Veterans Day EditionMarketing Tips from a Vet Military Experience Instructs Marketers Civilian Work Addison Blu served with the US Army in Afghanistan and now works as an entertainment writer and marketing strategist. In this article on Medium.com, he shares “3 things I learned about marketing from serving in the military.” Good lessons. Recommended Reading Book Sheds Light on How Combat Haunts Veterans The Price They Paid: Enduring Wounds by Michael Putzel is an extraordinary book. Putzel spent two years in Viet Nam, covering the war for the Associated Press. In this book, published in 2015, he tells the combat stories of soldiers he knew, and he traces their stories since the war. It’s a story of courage and fortitude, but it’s also a story about Post Traumatic Stress Disorder (PTSD) and how it haunts so many of those who served. Apology Accepted Moment of Forgiveness on SNL Reminds Us to “Never Forget” Earlier this month on Saturday Night Live, comic Pete Davidson made a tasteless joke about Lt. Com. Dan Crenshaw, a Navy Seal who lost his right eye during combat in Iraq. Elected last week to Congress, Crenshaw appeared on SNL to accept Davidson’s apology, poke some fun at the contrite comic and share an important message about how to honor and establish camaraderie with veterans. Here’s the video from SNL. Lessons in Leadership In 1917, Maj C. A. Bach delivered a farewell speech to student-officers at the Second Training Camp at Fort Sheridan. Many of these young officers were on their way to fight in World War I. Many didn’t return. I share Maj. Bach’s speech because it is a great playbook for leaders — not just military officers, but for anyone who acts as a leader in business or any walk of life. Renovated Memorial Reminds Us Why We Never Forget Congratulations to MarketVolt client the Missouri History Museum which oversaw the renovation of the St. Louis Soldiers Memorial and Military Museum. Last weekend, the Memorial re-opened with new exhibits. The Missouri History museum spent years updating the Memorial into a state-of-the-art facility that will educate visitors for years to come.. MarketVolt’s Lori Naeger was on hand for the re-opening ceremony and was inspired to share her feelings in writing. We shared Lori’s observations in this post from our blog. Any reading, listening, quoting, resourcing that you think we should share? Send us a tip. Until next time, enjoy the rest of this week and the weekend. Tom |
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