Monday, June 3, 2019
MarketVolt’s Monday Mash-Up
Website Development Tip
Use a Honeypot to Reduce Garbage Email Signups
If you have an email signup form on your website, you might suffer from fake signups, generated by automated bots. Adding a CAPTCHA field (i.e. “enter the letters you see to verify you’re human…”) helps prevent this, but this approach can clutter the appearance of your site. Another option is to add code to your web form to create a Honeypot that will detect the automated, fake sign ups. Honeypots are not foolproof, but they’re effective in most cases. Here’s an article that describes how Honeypots work and how you or your web developer can add one to your web form.
Quick Read
Seth Godin on Culture
I love this short blog post from Seth Godin about culture.
Marketing Tips
How to Get Your Business Listed Online
My friend Will Hanke shared some great tips about how to get your business listed online (and tools to manage your listings) at a recent meeting of Experts For Entrepreneurs in St. Louis. Great advice.
Recommended Viewing
Aretha Returns to Her Gospel Roots
Aretha Franklin was the daughter of a preacher. She first performed publicly in her father’s church. In January 1972, with eight Grammy Awards and 12 Billboard Top-10 hits under her belt, Aretha returned to her gospel roots. Over two days, she performed live at the New Temple Missionary Baptist Church in Los Angeles’ Watts neighborhood, backed by the Southern California Community Choir. Audio recordings were released later that year as the “Amazing Grace” album which many consider to be Aretha’s greatest. But video footage from those concerts was never released — until last month. The film “Amazing Grace” is now playing in theaters nationwide. I saw it last week. I highly recommend it.
Here’s the trailer.
Here’s a fascinating article about the concert and the history of the film.
Here’s something Aretha said about music (it helps to explain why I like to share music in the Monday Mash-up:
“Music does a lot of things for a lot of people. It’s transporting, for sure. It can take you right back, years back, to the very moment certain things happened in your life. It’s uplifting, it’s encouraging, it’s strengthening.”
Any reading, listening, quoting, resourcing that you think we should share? Send us a tip.
Until next time, enjoy the rest of this week and the weekend.
Tom