Monday, June 17, 2019
MarketVolt’s Monday Mash-Up
Last Wednesday, my beloved St. Louis Blues hockey club won the National Hockey League’s Stanley Cup Championship for the first time in franchise history. On Saturday, I was among the 400,000+ fans who celebrated at the championship parade in downtown St. Louis.
In honor of all of the above, here is the Stanley Cup Edition of the Monday Mash-Up. If you’re a Blues fan, you get it. If you’re not a Blues fan, you’ll still find plenty of useful information in what follows…
Leadership Lessons
Business Lessons from Blues Coach Craig Berube
After a slow start at the beginning of the season, the Blues fired head coach Mike Yeo and tapped Craig Berube to replace him. Berube pushed all the right buttons in leading the Blues to the championship. Here’s a great article in Forbes, written by St. Louisan Shep Hyken, that draws business lessons from Berube’s leadership this season.
Marketing Lessons
Blues Journey Offers Blueprint for Business Recovery
On January 3, the Blues had the worst record in the NHL. Six months later they were hoisting the Stanley Cup. This is among the greatest turnaround stories ever in professional sports. The qualities and practices that led to this turnaround can be applied to a business that is struggling. Here’s an article that describes how…
Celebrate Good Times
Blues Parade Reminds Us to Cheer Victories — Big and Small
Saturday’s parade was a celebration for the ages. Celebrations matter and they motivate. Too often in business, we don’t celebrate enough. Here’s a great article I clipped long ago that reminds us that we should celebrate small successes, not just the huge, once-in-a-lifetime achievements.
The Economics of Winning
Championships Generate “Psychic” and Actual Income
What’s in it for a city and its residents when the local team wins a championship. This article in Forbes, says a championship can confer great benefits on a city. Both St. Louis and Toronto (which just won the National Basketball Association crown) are currently reaping those benefits. The article shares some fascinating data about the benefits for both cities.
Recommended Listening…
One Song Defines Blues Championship Run
I admit it. Gloria is not the greatest song. But it’s currently my favorite song. And thousands (maybe millions) of Blues fans would say the same.
If you have no idea what I’m talking about… If you didn’t know that the Blues adopted “Gloria” as their victory anthem, here’s the story.
Any reading, listening, quoting, resourcing that you think we should share? Send us a tip.
Until next time, enjoy the rest of this week and the weekend.
Tom