| All of us at MarketVolt wish you great success and happiness in 2015. We thank you for your patronage, friendship and support. Happy New Year! |
Are You Missing People Who Reach Out to You Online?  When you put a “contact us” form on your web site, make sure you have a process to monitor and respond to submissions. That may seem like a no-brainer, but you may be surprised how often businesses let online visitors slip through the cracks. We share such a story on our blog, along with tips about how you can monitor and respond to online contacts so you never miss an opportunity. |
Is Your Marketing Too Pitchy? If you sell to small businesses and you haven’t been closing the sale, you might be pitching too hard. So says a survey of 401 small businesses from The Alternative Board that asked, “When evaluating a new product or service for your business, what is your biggest criticism of the information that you receive directly from the vendor?” Click here to read more |
| World Exclusive Aliens Visit MarketVolt HQ and Reveal Marketing Secrets  Sorry… We’re just kidding about the aliens, but we wanted to get your attention with a headline inspired by the National Enquirer. Why? Because the Enquirer can reveal marketing secrets that might surprise you and help you grow your business. In this blog post, we share marketing lessons from the National Enquirer. |
Feeling Lucky? Our friends (and clients) at the Chesterfield Chamber of Commerce invite you to their third annual Casino and Game Night. Try your hand at blackjack or spend time in the arcade. Enjoy food, drink and networking. Have fun!Where: Amini’s Home Rugs and Game Room 17377 Chesterfield Airport Road Chesterfield, MO 63005 When: Friday, February 6 @ 6 PM More event details here. |
Free Business-Building Advice (Quickly Delivered) Have you resolved to grow your business this year? If so, our 5in25 webinar series can help. We reveal five powerful, proven marketing tips in just 25 minutes — for free. Check out 5in25.com for details. |
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A subject line can make or break your email marketing campaign. Write a good one, and more people open your email. Write a bad one, and all that great email content goes unseen.
We recently received a targeted email from a restaurant trying to pitch catering. It was a nice email, except it was targeted directly to healthcare companies (that’s not us). If a recipient gets your email and thinks, “Hmm… You must have the wrong person,” you need target practice. 
Sorry for the cheesy pun, but we couldn’t resist after seeing an egg-cellent (oops) ad from ExxonMobil. Every marketer can learn something about branding and messaging by watching.
It won’t matter how pretty your mailing is if people can’t see it. Using one solid image in your mailing can trigger a spam filter. Simply adding some text will help.
Check out this 
Some marketers hesitate to write copy that addresses readers’ fears. They say they don’t want to be “fear mongers.” 
In the HBO movie Clear History, the main character, Nathan Flomm, mistakes a beautiful woman’s friendliness for love. When Nathan (played by Larry David) kisses Rhonda (played by Kate Hudson), she pushes him away and screams, “Are you crazy!?” Nathan can’t believe it. He was sure she wanted him. How humiliating!
Happy Halloween! In the spirit of the holiday, we’d like to share with you an unorthodox marketing strategy that got some attention.
PRSA (Public Relations Society of America) – St. Louis is having their annual Digital Communications Summit. The agenda includes a lineup of experts who will enlighten you with their knowledge of online marketing tactics that work. Our VP of Sales, Pat Hawn, is a featured speaker at 10:30 AM. Hear him talk about how to leverage online resources to get desired outcomes for your business!
Zapier is a bridge that allows you to connect MarketVolt with customer relationship management (CRM) programs like Salesforce or Zoho, event management programs like EventBrite, survey tools like Survey Monkey, office suites like Google docs, and more.
…that’s exactly what MarketVolt President Tom Ruwitch will be doing at the St. Louis Business Expo on Wednesday, October 22, 12:30 – 1:20 p.m. 
This not-to-be-missed event is for small businesses in the area. We’re proud to be a sponsor again, and we’ll be there with a booth. Please visit us to discuss interactive marketing, learn more about MarketVolt and — most importantly — grab a piece of candy! 
Do you feel like you’re doing the same old things with email? There are still ways to innovate your email marketing style to get better results. Open communication to your audience might be the key you’re missing.
Do you dedicate time to ensure that your customers are happy and want to stay with you? If not, your retention rate might slip and your profits may fall. You can use email marketing to spot at-risk-relationships so you can then take steps to rescue them.
MarketVolt is a proud sponsor of the 
What’s the difference between an email newsletter and an email sales piece? If you don’t know the answer, your marketing may not be as effective as it could be.
We’re happy to announce a new feature that allows you to set user-level passwords. Someone logging in from New York? Set the time zone for that user to eastern time. In LA? Set the time zone to Pacific.
The ALS Ice Bucket Challenge has taken the social media world by storm and created a tidal wave of donations.
